Protest Fossilization Pronunciation: /ˈproʊ.tɛst ˌfɒs.ɪ.laɪˈzeɪ.ʃən/ (PROH-test FOSS-ih-ly-ZAY-shun)

Definition: Protest fossilization is when Black Americans repeat traditional protest methods, like boycotts or marches, without updating them for new situations. These old tactics lose their impact as society and corporate power structures change. Fresh strategies can help movements stay effective.

Example: Using a 1960s-style boycott against a modern tech giant shows protest fossilization. The old approach no longer disrupts business as it once did.